Board of Directors

Structure of the Board

There are currently four members on the board. Board members possess a broad range of industry experience and business skills to appropriately govern the interests of the shareholders of the Company. The Board continues to actively guide the ongoing growth strategy of the Company. The Board actively involves, as appropriate, expert and independent advice on matters reserved for the Remuneration and Audit & Risk Committees.

Andrew Kent

Non-Executive Chairman

Mr Andrew Kent, Chairman, is an experienced Business Manager and Corporate Advisor with over 40 years' experience in international equities and media. Mr Kent was the CEO of Aspermont from 2000 to 2005 and holds considerable knowledge of its products and the market landscape. Mr Kent is a member of the Australian Institute of Company Directors.

Comment:

"As a long serving chairman of Aspermont Ltd I have found that a sound vision is only able to be delivered when the right culture and organisational skills are fully aligned with it.
The company has built both technological IP and knowledge capital since its successful pioneering of a paid content digital media solution in 2003 - at a time when all else said the internet must be free and advertising solutions should be based on website volume and not audience quality. Aspermont proved then what it is again ready to prove now; albeit on a far larger scale. That is, that high provident content, timeliness and effective delivery are ‘must have' propositions for industry professionals.
When operating in an era of ‘fake news' the value lines for a publisher have never been clearer or more important, to the communities they serve.
Tech solutions with high growth and profitability are rare. As Aspermont completes its transformation of the last three years it comes back to the market with both - and is supported by a board and executive team who have all the ingredients to create real long-term value for its shareholders."

Geoff Donohue

Lead Independent Director

Mr Geoff Donohue has over 30 years' experience at both board and senior management level within public companies and the securities industry. Mr Donohue holds a Bachelor of Commerce from James Cook University of North Queensland, Graduate Diploma in Financial Analysis from the Securities Institute of Australia and is a Certified Practicing Accountant.

Comment:

"I began my involvement with ASP three years ago and have been Lead Independent Director since October 2016. During this time I have witnessed and been involved in the Company transforming itself at balance sheet, management, board, technical, operational and functional levels. The decisions taken and implemented to give effect to this transformation were very well planned, executed and courageous. This process is ongoing.
Aspermont is now very well positioned to create substantial shareholder value as the benefits of the past two years of change yield expected excellent results. I look forward to being part of this and am very excited by it."

Alex Kent

Managing Director, Group

Since joining the company in 2007, Mr Alex Kent has worked across all divisions of Aspermont Group. During this time, he has built up an extensive knowledge of its  product portfolio and been a key influencer in the overall business vision. He is currently the Group's Managing Director but has held previous executive roles in both marketing and digital strategy.

Having previously graduated through Microsoft's Executive Academy and with a double honours degree in Economics, Accounting and Business Law, Mr Alex Kent brings further depth to the Aspermont board and operations as the Group continues its digital  evolution.

Mr Alex Kent joined the board as an Executive Director and holds a number of other private company directorships.

Comment:

"Having transformed itself over the last three years; at almost every level of the organisation Aspermont has a unique opportunity to deliver high growth over the next few years both from a revenue, earnings and a shareholder value perspective.
That growth will be achieved through the development of our core business, leveraging that model into new markets and identifying targeted acquisition where they fit our overall strategy and provide earning accretive results.
The company's long-term vision may not have changed since 2003 but the capacity, capability and focused approach to delivery today are markedly different.
We have built an exceptional team within the business not just at the management levels but throughout the entire organisation. Focusing on people, skills and capacity will hallmark our development as a company going forward.
Having worked at Aspermont since 2007 there has never been a more exciting time. It is now all about focus and delivery."

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Tricia Klinger

Non-Executive Director

A marketing and digital business leader, Tricia has over 20 years leadership experience in digital marketing and communications, publications, sponsorship and events with high profile consumer and B2B brands in Asia and Australia. Tricia is an experienced Non Executive Director and currently serves on the board of Procurement Australia, one of Australia's largest procurement aggregators and Rigetti Australia, a leading quantum computing hardware provider. Tricia is a graduate of the Australian Institute of Company Directors, holds a Bachelor of Economics (Sydney University) and Master of Commerce in Marketing (UNSW).

Comment:

"I am delighted to be appointed to the Board of Aspermont, a company with strong brand heritage which has undergone significant digital transformation over the past 5 years. I look forward to working collaboratively with the talented leadership team at Aspermont and support them as they continue to capitalise on the strong growth opportunities ahead, creating value for both our shareholders and customers alike."

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Dean Felton

Non-Executive Director

Mr Dean Felton, has over 25 years of mining industry experience with senior management and consulting roles at Rio Tinto, BHP and Vale. Dean brings additional knowledge capital and technological expertise to Aspermont from his recent senior management roles at Accenture and Ernst & Young.

Comment:

"I am excited and proud to be joining the board of Aspermont. At this time the relevance of the mining sector to society in general and the global decarbonisation challenge has never been more important, and Aspermont is ideally placed to support this journey as we transition to the future."

 

26/10/20 - 31/12/22

Future of Mining 365

Virtual Event

26/09/22 - 27/09/22

Future of Mining Americas

Denver, Colorado, USA

New Business Subscription Sales Executive

ABOUT ASPERMONT

Aspermont is a global media group that is the established leader in the delivery of paid content across all areas of the mining and energy industries and is at the forefront of development in new media technologies which enables enhanced delivery of its content services.

Aspermont is the leading media services provider to the global resource industries through a range of iconic titles such as Mining Journal, Mining News, Mining Magazine and Australia's Mining Monthly.

Aspermont has invested 20 years in building a commercial model for business-to-business media founded on providing high value content to a global subscriber base. We're scaling this B2B model to serve new sectors and new countries and in new languages to maintain global leadership.

Aspermont is ASX listed with offices in the UK, Australia, Brazil.

ABOUT THE FUNCTION:

With our subscriptions revenues and subscriber base continuing to grow, we are looking to recruit a New Business Subscription Sales Executive to join our existing team to drive revenue growth across our range of mining and energy products.

Aspermont's success over the past five years within subscriptions has been built from our account-based selling and marketing approach, and this role plays a vital part within this process.

You will be part of an international subscriptions sales team who are primarily located across the UK and Australia that maintain and drive activity across MNN, AMM, ENB, PNG capitalizing on our strong recent new business performance, and the opportunities that are available to Aspermont across both the wider Asia region as well as Australia.

YOUR ROLE

Reporting to the Group Sales Director, the role will take responsibility for bringing in new business from existing inbound leads, as well as proactively selling into targeted institutions. The role is fast paced, and you will be selling to an international client base across a range of publications and services.

You will be joining an existing international subscription sales team spanning London, Perth and Belo Horizonte, and should enjoy working and being part of a team, as well being happy to work independently.

You will be working across both the mining finance and mining operations industries, as well as energy which is a huge growth opportunity for us as a business.

Excellent leads will be provided by marketing, these will range from prospects downloading sample information to people requesting trials. Alongside these enquiries you will be expected to be proactive and be able to show initiative and build your own pipeline of new business prospects. You should be confident in managing and developing sales opportunities spanning the complete sales cycle, from prospecting to closing. Full sales training and support will be given, alongside industry and product training to ensure you are fully equipped to succeed in your role.

YOUR CONTRIBUTION TO THE BUSINESS WILL INCLUDE:

  • Achieving monthly personal new business subscription sales targets and helping the team to achieve its overall
  • goals.
  • Helping increase our subscriber footprint in Asia across mining companies, investors and suppliers.
  • Identifying major gaps in our Australian subscriber base across both mining finance and ops, as well as energy.
  • Playing a key role in building out of our energy subscriber base within Australia and New Zealand.
  • Timely and accurate processing of orders
  • Delivering a high-volume sales activity
  • Feeding back data of our sales results through accurately tracking and reporting
  • Maintaining a pipeline of prospects and maintaining and updating the CRM system
  • Providing data to management on which lead types are most productive
  • Working on events and achieving agreed event targets where required.

YOUR KEY STAKEHOLDERS WILL INCLUDE:

  • Subscriptions sales and customer support team
  • Marketing department
  • Editorial and advertising sales
  • Events team

ATTRIBUTES AND EXPERIENCE YOU'LL HAVE TO BE SUCCESSFUL IN THIS ROLE:

  • Prior experience of selling on a corporate level, be it subscriptions, data, advertising or events
  • Ability to negotiate with senior level decision makers
  • Solution focused with the ability to build rapport quickly with prospects
  • Exceptional telephone manner
  • Great customer service ethos
  • Good time management
  • High level of computer literacy
  • Quick learner with an ability to grasp new concepts
  • Good understanding of the industry sectors in which Aspermont Media operates
  • The ability to work in a team environment

WORKING AT ASPERMONT

We offer a hybrid working approach, offering the opportunity between both from home, and our Perth office. Whilst working from home, you will benefit from managing your day how you chose around your work priorities and meetings. On your days at the office, you will benefit from being based in an office location in the central Perth CBD with other team members. Our full-time working hours are 37.5 hours per week.

Head of Event Management

ABOUT ASPERMONT

Aspermont is a UK-headquartered global media group (approx. 130 people), dual listed on the Frankfurt and Australian Stock Exchange with offices in London, Perth, but presence across North America and South America.

Aspermont delivers subscription-based content through digital, print, conferencing, and events channels. It is the dominant player in the resources sector for B2B media, delivering information services with ambitions to successfully transport its model to other countries and other B2B sectors worldwide.

Over the last 20 years, the company has been at the forefront of development in new media technologies to enable an enhanced delivery of its premium content services.

ABOUT THE EVENTS FUNCTION:

Aspermont's delegate-paid and sponsorship-led events currently comprises of two highly reputable portfolios, Future of Mining and Mining Journal Select. These have been become leading, profitable, and fast-growing event portfolios thanks partly to being able to draw on Aspermont's long-established, premium brands, such as Mining Journal, which represent highly engaged, large audiences paying to access trusted subscription-based content.

The company has a strong ambition to grow events in the mining sector and use the power of its other brands and expertise to expand into other natural resource areas such as energy and agriculture over the coming years and is looking for a like-minded leader to deliver the vision.

Both portfolios have a live and digital element with the recent successful launches of Mining Journal Select 365 and Future of Mining 365 providing our community with on-demand content and a virtual marketplace all year round.

Future of Mining events are uniquely positioned in that they facilitate the highest level of strategic discussions between the C-suite, heads of mine operations, METs, support services, policy makers and regulatory bodies. With a footprint in Europe, America and Australia; we uphold a reputation for delivering a high-quality audience and unrivalled agendas developed by our Mining Magazine and Australia Mining Monthly editorial team.

Mining Journal Select events recognise the difficulty investors face in sifting through the 2000+ listed resources equities to identify the few worth greater investigation. Only the C-suite from projects which have passed the 24-metric selection process are invited to attend the event and speak alongside the most influential in the investment community. Mining Journal Select is the premium networking event for the investor community with footprints in Australia and Europe.

The events division will be a busy and challenging environment requiring you to deliver multiple projects at once. You will continuously collaborate and have the support of our sales, marketing, delegates sales, editorial and digital team to ensure the successful delivery of our live and digital events.

YOUR ROLE:

The successful candidate will lead the operational planning and delivery for all Aspermont's live and future events including our live Future of Mining, Mining Journal Select and Farmer of the Year events. Reporting to the Events Director, this position is best suited for someone who can take on the day-to-day demands of growing & delivering a high-quality product with respect to live and digital conferences, exhibitions, and bespoke events.

Your role will be to lead on the planning and delivery of all our events to ensure they are best in class through their look feel, customer service and delegate & sponsor experience. Not only will you work with the events director to build your own team to support Aspermont's ambitious growth plans, but you will also play a pivotal role in ensuring the marketing, production and sales team have everything they need to deliver on their functions.

You will play a crucial role in building out from the current portfolio and Aspermont's wider capabilities to meet ambitious commercial goals in terms of attendee, exhibitor and sponsor numbers, revenue, and profitability. You will play a pivotal role in defining what Aspermont's events division will look like in coming years, which requires an organised, commercial, creative, and collaborative mindset to capture the significant opportunity to expand across new territories, sectors, and formats. This requires a strategic acumen in order to prioritise and plan.

Event Operation:

Pre event:

  • Manage the events operation team to ensure that all events are delivered within budget and meet expectations
  • Effective management and overall accountability for the event budgets and P&L for the events division. Making strategically sound decision around where to minimise cost or invest more resource to maximise the short- and long-term benefit to the business.
  • Research, negotiate and appoint all event suppliers including AV, Venue, Hotels, Agencies, Expo, Printers, Branding, F&B outsource company's, H&S etc.
  • Partner with your team and marketing to set up registration systems for each event and coordinate the effective management of all live digital marketing for the events including speaker interviews, highlights, social media content, alongside ensuring deliverables for sponsors and media partners are met
  • Ensure effective speaker management including speaker expenses and travel, joining instructions, presentations, brochures etc.
  • Work with the Event Director to identify and propose event-specific growth opportunities to continue to drive the commercial interests of the business including the expansion of our mining, agriculture, energy, content works and virtual portfolios.
  • Partner with other divisional heads and their specialists to ensure that events are delivered effectively, efficiently and within budget
  • Present and provide regular reporting and insight on the progress of each event to the business and key stakeholders, including the Executive Team
  • Liaise regularly with existing event sponsors to ensure we deliver on their event partnership agreements
  • Provide solutions where business challenges arise, in a timely manner and with the ability to influence key stakeholders with recommendations
  • End-to-end project management of each event, working to detailed timelines and taking responsibility for ensuring that all team members and wider stakeholders are aware of all relevant deadlines.

Sales:

  • Provide oversight to operations to ensure overall account management of clients once the contract comes through (25 - 35 per event)
  • Work with Event Director to ensure cost management and inventory mapping is delivered on every deal

Finance:

  • Liaise where needed with credit control for the events to ensure all delegates and sponsors have paid prior to the event
  • Similarly work with finance if required to ensure tracking of payments for suppliers and the business has full visibility of upcoming payments due well in advance of payment

During events

  • Be a visible presence at events to ensure effective onsite management and health & safety of all stakeholders
  • Collate feedback from attendees to drive improvements or generate ideas for future events, focussing on our strategic customers
  • Ensure excellent onsite experiences for our attendees through our own team and those of our vendors

EVENT EXECUTION:

  • Attend regular events meetings with all key stakeholders to ensure smooth communication flow
  • Ensure a thorough and detailed understanding of the operational status of all current and upcoming events, recognising and addressing priorities, risks, and challenges, providing support to teams/individuals as needed

TEAM MANAGEMENT:

  • Be a fully engaged and motivating leader for the operations team
  • Recruit, engage, develop, and retain a team of events staff and/or suppliers to develop commercial events ideas and create events
  • Supporting the team and manage performance through regular performance review meetings with direct reports to set objectives, monitor performance against those objectives and ensure development against any gaps
  • Set an example of excellence through role modelling on behaviours and respect to colleagues

YOUR CONTRIBUTION TO THE BUSINESS WILL INCLUDE:

Being pivotal to the development and delivery of our events and a commercial driver in the following ways:

  • Understanding the changing events market, new models and formats and ensuring that Aspermont is a leader in the delivery of innovative and best-in-class for content-led events. The right leader will build and transform what Aspermont does in the events space
  • Effective recruitment, team leadership and mentoring/coaching as appropriate to continually develop the operations function

YOUR KEY STAKEHOLDERS WILL INCLUDE:

  • Event Director
  • Chief Content & Strategy Officer
  • Chief Commercial Officer
  • Chief Financial Officer
  • Chief Operations Officer
  • Events operations Team
  • Sales Director, alongside the wider Sales Team
  • Heads of Mining, Energy and Ag, alongside the wider Editorial Team
  • Marketing Team

ATTRIBUTES AND EXPERIENCE YOU'LL HAVE TO BE SUCCESSFUL IN THIS ROLE:

  • Demonstrated extensive experience of managing events as a team player from research, product delivery to onsite delivery
  • The successful candidate is likely to have 5+ years B2B events experience
  • Given our ambitions and opportunity experience with managing mid-to large scale exhibitions would be preferable
  • Exemplary day to day people management and leadership skills that inspire trust and confidence in others
  • Proven track record of recruiting and onboarding top talent
  • Excellent communication skills and attention to detail
  • Ability to work well within deadlines and restrictions
  • Understanding of commercial drivers and the ability to apply this knowledge to drive a commercially led events department. Experience of managing events budgets is a distinct advantage.
  • Demonstrated ability to understand the production and process of conferences, awards, summits etc
  • Ability to work effectively with other departments e.g., operations, sales and editorial
  • Strong goal orientation, focusing on setting and exceeding personal, team and organisational goals
  • Effectively communicates, building rapport and relating to others at all levels both internally and externally and operating collaboratively
  • Ability to identify opportunities and develop new initiatives and compelling creative solutions
  • Adept at networking effectively with clients to understand current and future needs

WORKING AT ASPERMONT

You'll be able to benefit from a hybrid approach between based out of our London office, as well half of the time be based remotely/ at home. At the office you'll be able to benefit from the normal WeWork perks (free coffee and biscuits, weekly events and classes, pool and foosball tables, inspiring working spaces). Our fulltime working hours are 37.5 hours per week.

Journalist / Senior Journalist

ABOUT ASPERMONT

Aspermont is a UK-Headquartered global media group (approx. 130 people), dual listed on the Frankfurt and Australian Stock Exchange with offices in London, Perth, but presence across North America and South America. Aspermont delivers subscription-based content through digital, print, conferencing, and events channels. They are the dominant player in the resources sector for B2B media, delivering information services with ambitions to successfully transport its model to other countries and other B2B sectors worldwide. Over the last 20 years, the company has been at the forefront of development in new media technologies to enable an enhanced delivery of its premium content services.

The company's recent digital transformation has completed its primary phase and it is now focused on marketing automation. Artificial Intelligence and algorithm driven marketing systems, based on continual digital data capture and behavioural analysis, are revolutionising the way the business attracts, retains, and upsells its audiences.

ABOUT ENERGY NEWS BULLETIN:

Energy News Bulletin is Australia's largest integrated energy publication covering both the oil and gas industry and renewables and new energy like hydrogen.

The masthead has a 20-year history in Australia and was one of the first to move online in the early 2000s. We offer up to date market analysis, break stories, offer timely features and cover both ASX-listed companies and edicts from Canberra.

At ENB we understand our subject is at the forefront of world consciousness as energy systems transition rapidly, but we also write for a wide audience of well-informed energy professionals.

YOUR ROLE:

This position is responsible for producing assigned news and feature content for Aspermont's energy focussed publication Energy News Bulletin (ENB). The reporter will cover Australia and the Asia Pacific's energy sector, from upstream developments to policy, geopolitics, global energy markets and new energy.

The journalist will also coordinate the content for special print editions and work with the production team to help finalise flat plans when needed.

An ability to work fast to high standards with a passion for explaining the energy transition are important. A background in energy, finance, the wider resources industry or science is helpful but not a necessity.

The role will report into our ENB Editor and be based from our Perth Office.

YOUR CONTRIBUTION TO THE BUSINESS WILL INCLUDE:

  • Working with the editor, deputy editor on breaking daily news, features, sub editing stories and attending events.
  • Working with the editors to determine daily coverage and longer-term features, working to tight deadlines.
  • Assisting with the content editing and online publications as required.
  • Producing copy according to the Aspermont Editorial Department house style, and to specified high levels of quality and accuracy.
  • Developing contact networks in the industry segments specified by the editor and where requested contribute to Aspermont's Editorial Department contact directories.
  • Communicating at a high level with key stakeholders in the industry, attendance at relevant events and exhibitions.
  • Developing digital knowledge and social media engagement skills, as specified.
  • Maintaining a sound working knowledge of the information needs of the audience and ensuring the output of publications meets those needs.
  • Maintaining sound awareness of competitor magazines and news services.

YOUR SUCCESS WILL BE MEASURED BY:

  • Delivery of assigned/specified content, at consistent high-performance levels, for Aspermont print and digital products.
  • Development of energy and Asia-Pacific resources sector subject knowledge expertise, reflected in reporting levels and overall productivity, industry recognition (including awards) and levels of completed, assigned work.
  • Contribution to planning and discussions in relation to content for new print and digital product opportunities across areas of expertise.
  • Regular liaison with commercial teams to discuss publication performance and suggestions for improving content delivery and focus

ATTRIBUTES AND EXPERIENCE YOU'LL HAVE TO BE SUCCESSFUL IN THIS ROLE:

  • Substantial editorial experience, with a focus on energy / resources / finance or science preferred
  • Reporting/analysis.
  • Editing/sub-editing.
  • Business and technical knowledge of the energy and related sectors.

KEY RELATIONSHIPS:

  • Content director
  • ENB editor
  • Other Aspermont editors and journalists
  • Advertising sales
  • Subscriptions sales
  • External
  • Business leaders
  • Industry associations
  • Government officials
  • Subscribers
  • Event organisers

WORKING AT ASPERMONT

37.5 hours per week. Standard hours are 8am - 4.30pm although given the international nature of the mining industry, there may be a need to work variable hours. The office in Perth tries to work to east coast times so starts can be earlier at times.

We also offer a flexible working environment, offering employees to work a blend between being office and home based.

PNG Report Editor

ABOUT ASPERMONT

Aspermont is a global media group that is the established leader in the delivery of paid content across all areas of the mining and energy industries and is at the forefront of development in new media technologies which enables enhanced delivery of its content services.

Aspermont is the leading media services provider to the global resource industries through a range of iconic titles such as Mining Journal, Mining News, Mining Magazine and Australia's Mining Monthly.

Aspermont has invested 20 years in building a commercial model for business-to-business media founded on providing high value content to a global subscriber base. We're scaling this B2B model to serve new sectors and new countries and in new languages to maintain global leadership.

Aspermont is ASX listed with offices in the UK, Australia, Brazil, and Singapore.

ABOUT PNG REPORT:

PNG Report is a thrice-weekly news bulletin dedicated to business developments in PNG and its immediate geographic surrounds. A mix of news briefs and news features is delivered in newsletter format on Monday, Wednesday and Friday. The content is focused largely on the extractive industries but tracks developments in the broader business environment, and keeps a close watch on how changes to the political landscape effect business operations.

YOUR ROLE

The editor's core responsibility is to write and organise the content for the newsletters each week, and oversee production and delivery of those newsletters. The role involves organising and subediting op-ed and other contributor editorial, and representing the brand at relevant industry events. Periodical trips to PNG has been a requirement previously and is likely to be so again at some level as business travel normalises.

All brands within the Aspermont stable are reviewing how they use multimedia content opportunities and social media. The editor would be responsible for driving increased contributions of podcast and video content on PNG Report, and managing social media accounts for greater brand recognition.

The editor will support the sales team with commercial initiatives as well as creating new commercial ideas. They will also work closely with the subscriptions team and use Google Analytics to track reader engagement and improve the content mix to drive growing subscription revenue.

PNG will periodically print a magazine or supplement based on an existing template, should the commercial opportunity present. In such instances, the editor will work with the sales team to coordinate the product offering, brief the project into the production team, then project manage its delivery to market.

The editor of PNG Report will report into the managing editor, mining editorial and research.

YOUR CONTRIBUTION TO THE BUSINESS WILL INCLUDE:

  • As editor you are responsible for ensuring the required quality and quantity of content is generated to specified deadlines.
  • Day-to-day co-ordination/management of reporting, event-coverage, field trip, subediting/proofing, and newsletter sending, to specified standards and in line with agreed budget controls.
  • Communicating at a high level with key stakeholders in the industry and representing the Aspermont Mining editorial department (and specifically PNG Report) on field trips, at press conferences and other business industry events, and generating content as required.
  • Develop and execute reader-engagement and subscriber-audience building plans and initiatives, which may include social media and other promotional activity.
  • Maintaining a sound working knowledge of the information needs of the audience and ensuring PNG Report output meets those needs.
  • Maintaining sound awareness of competitor products.
  • Collaborating with the managing editor on ongoing development of the core product offering (including multi-media elements), and marketing of same.
  • Participating in recruitment/resource-deployment processes.

YOUR KEY STAKEHOLDERS WILL INCLUDE:

Internal:

  • Managing editor, mining editorial and research.
  • Chief content & strategy officer/chief operating officer.
  • Editors and editorial teams of supporting titles, MiningNews.net and Energy News Bulletin.
  • Head of marketing. 
  • Sales resource responsible for PNG Report. 
  • Your business partner on the people team/HR.
  • The production team on print delivery. 

External:

  • Contributors and columnists. 
  • Business leaders, industry associations, government officials, subscribers.
  • Media partners, event organisers. 

KEY RESULT AREAS/KEY PERFORMANCE INDICATORS:

  • Growth in audience as demonstrated by website traffic and subscriptions.
  • Delivery of digital products to specified deadlines and at consistently high standards as agreed with the managing editor, mining editorial and research.
  • Filling commercial inventory on website and in newsletters.

ATTRIBUTES AND EXPERIENCE YOU'LL HAVE TO BE SUCCESSFUL IN THIS ROLE:

  • Previous editorial experience in finance media, principally digital.
  • A keen news sense and strong reporting/analysis skills.
  • Editing/sub-editing experience.
  • Strong people/social skills.
  • Business and technical knowledge of the extractives and related sectors.
  • Willingness to travel.
  • Audio and/or broadcast experience not essential but a plus.

LOCATION:

The role is based in the Perth office.

WORKING AT ASPERMONT

Perth-based employees work 37.5 hours per week. Standard operating hours are 8.30am until 5pm, though this can vary depending on source and audiences time zones. There is the possibility for flexibility around working hours and we are anticipating a hybrid home-office working arrangement going forward which is in the process of being launched.

Special Projects Executive, Natural Resources

ABOUT ASPERMONT

Aspermont is a global media group that is the established leader in the delivery of paid content across all areas of the mining, energy and agriculture industries. With leading brands such as Mining Journal, Mining News, Mining Magazine, Farming Ahead and Australia's Mining Monthly, Aspermont is at the forefront of development in new media technologies which enables enhanced delivery of its content services. In addition, we have launched established events that cover Mining Operations and Mining Finance sectors.

We have created a new function to lead the commercial sales for our Custom marketing programs

YOUR ROLE: Strategic Projects Advisor
REPORTING TO: Chief Commercial Officer

Summary:

Launched in 2020, ContentWorks is a service that provides custom content and marketing solutions to clients who are looking for support to create content. Content formats can include White papers, case studies, blogs, infographics, research, and videos. By providing access to our editorial topic experts across Mining, Energy, and agriculture we can support clients with their marketing content needs. Our growth in the past 24 months has resulted in the creation of a Special Projects Executive role.

A fast-growing area of ContentWorks is our integrated programs where we focus on a specific topic matter and source multiple sponsors and partners. A typical project would involve a video panel discussion, custom report, digital promotion, and lead generation. We plan to launch 8 projects in 2023 which will require the Special Projects Executive to source and sell suitable partner and sponsorship opportunities to clients with active applications or thought leadership within each of the topic areas.

This will require strong new business development, research skills and engagement with our existing customer base and sales team to build a strong revenue channel.

The role will require a tenacious self-starter that can assess topic matter and identify potential customers who are specialists in this area to sell sponsorship to. An ability to be a self-researcher, use search engines and social channels to build target accounts is required.

In addition, the role will also provide the opportunity to sell turnkey content solutions to new clients that need support with their content creations services. 

Core functions:

  • Quickly grasp and research topic matter to identify potential partners 
  • Engage with new and existing clients relevant to the project 
  • Undertake sales outreach via calls and email
  • Build sales conversations with prospects 
  • Effective follow up with proposals and sales collateral to enable clients to make decisions 
  • Maintain accurate records of client business and communication within the CRM 
  • Conduct presentations to new clients 
  • Work with the ContentWorks editor on joint calls and sales acceleration 
  • Be part of future planning through new ideas and product development 
  • Develop and maintain a top line working knowledge of the technology landscape across the Mining, Agriculture, and energy industry sectors

The role requires a committed and creative individual that can build new relationships and identify new stakeholders.

YOUR CONTRIBUTION TO THE BUSINESS WILL INCLUDE:

  • Identifying potential partners for the 8 annual projects 
  • To gain an understanding of their marketing objectives 
  • Account map and connect with new stakeholders in different regions and divisions
  • Delivering sales revenue 
  • Growing a new customer base 
  • Develop deeper understanding of client's content requirements 
  • Identifying additional areas of spend growth 

EXPERIENCE AND SKILLS REQUIREMENT:

Required:

  • Proven business development 
  • Ability to be a self-driver with a tenacious approach to identify new revenue streams 
  • Confident communicator with the ability to present via conference calls and face to face 
  • A hard work ethic and focus on direct client conversations 
  • Ability to conduct strong openings and deal with objections 
  • To use social media channels such as LinkedIn in a creative way to connect with new prospects 
  • A firm understanding of creative and solution selling 
  • Experience in writing proposals 
  • Demonstrated ability to prioritise and manage a strategic account patch and grow it 
  • Effective time management and organisational skills, as well as strong attention to detail 
  • Proficiency in Microsoft Excel, Word, and PowerPoint 
  • Strong communication and interpersonal skills
  • Someone who works well in a team environment and remotely 
  • A person with ambition, energy, enthusiasm, and the desire to learn

LOCATION:

The role can be based in UK, Singapore, or Australia 

This is an opportunity join a progressive publisher at the forefront of delivering quality content to key sectors of the economy. Aspermont Ltd is proud to be an equal opportunity workplace dedicated to pursuing and hiring a diverse workforce.